Influencer Power in the Baby and Kids’ Industry

Influencer Power in the Baby and Kids’ Industry

Introduction to Influencer Marketing Influencer marketing has reshaped how brands interact with their audiences. This marketing strategy involves partnering with individuals with a substantial social media following. These influencers leverage their credibility and reach to promote products in a manner...
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Pitti Bimbo 100: Innovative format, major success!

Pitti Bimbo 100: Innovative format, major success!

PITTI BIMBO kicks off a new chapter with the Edition 100 – 001! The Fortezza da Basso welcomed over 1,300 buyers for the relaunch edition of the trade show. Widespread praise for the new format, increasingly lifestyle-oriented, and the high...
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